There is no question that writing a good original article can be daunting and challenging for some of us. If you can't do it yourself then your best bet might be to get a professional article writer to do it for you. Whether this approach is right or wrong, I'm not sure.
The cost of good rich articles in your niche can be quite expensive and so you will have pitch-by-day and fly-by-night businesses who will say that they can provide 100 articles for you for $5 and so you think that this is a bargain, so you will bypass the genuine article writer who could give you 10 high quality content article for $60 for 100 articles which these fake businesses are selling to newbie or even experienced business owners.
The problem with this is that your 100 articles for $5 will be in the hands of probably 500 more penny-wise newbies and therefore you will have duplicated articles being circulated around the internet which can certainly do more harm than good to your website as you will be penalized for plagiarism by Article submission sites and not only that, Google can come down heavy on your website for this.
Your customers and potential customers will probably question your credibility. This can have serious effect on your business. I was being penny-wise, trying to contain my advertising budget by purchasing duplicate useless $5 articles from fake businesses that tries to make money at the expense of others.
Unfortunately, these articles were useless as a lot more people have the same article. I took the correct approach of emailing the seller and inquiring about these articles before purchase.
Doing Some Research is always Good
My inquiry was this; "Hello seller, I have browsed your website and found that you are selling 100 mobile marketing articles for $5 and I would like for you to confirm that I can use these articles on my website 'as is' without even spinning them, before I make my purchase". I awaited their response via email and their response was, " Hi, thanks for your inquiry, you are free to use these articles 'as is' on your site, you can edit them and make them your own".
With that response, I was confident that I had made an informed decision, so I made my purchase. I downloaded the articles and was excited that I had 100 unique articles that nobody else had. I opened the first article and read it through and I have to say that they were good articles for my niche, but the shock came when I was getting ready to upload the very first one to an article submission site. I used an online checking tool to browse the article for duplicate copies and found that over 30 different sites have the same word for word article. Wow, luckily I only paid $5 for a pile of trash. I bypass 10 genuine articles for more money which would have done me good, for 100 duplicate articles at a whopping $5 which are useless to my need. I did not even test the other 99 articles as they are definitely all duplicated. If it is too good to be true, it is probably true.
My advice is, learn from my $5 mistake and take the time to research and write your own unique articles, this is the best way forward. However, if you are not a good writer like myself, get a genuine ghost writer to write quality articles for your brand. It might be expensive but at least you will benefit in the end. You won't be POUND FOOLISH like me. Good luck on ranking your site.
Hence, I have answered the title; The Naked Truth About Penny-wise and Pound-foolish Online Marketing.
I am Leonard Henry the Founder and C.E.O. of Apptitecture Mobile App Design Solutions. This is a Mobile App Development business and we design and build mobile apps for a variety of businesses locally and globally. Visit my website at https://www.myapptitecture.com for more information.
Looking back at the Title of this Article, I asked myself, how can I be Penny-wise and Pound-foolish? What does this phrase really mean, and why am I talking about this? Continue reading this Article to find out why.
From research, it is found that there are 196 countries in the world probably 195, as some might not count Taiwan to be a country. All these countries are involved in businesses one way or another. It would be very difficult to place a figure on the number of businesses operating worldwide as new businesses are created every single day, whether it be online or offline. With this being said, we can see that there are millions of businesses for different niche in the global market, so we would certainly expect huge competition among these businesses.
We all know that we have genuine businesses and we also have 'pitch-by-day' and 'fly-by-night' businesses. Of course the latter would be those fake or for a milder term, not so genuine businesses.
If you are operating a genuine business, there really should be three basic consecutive goals for business owners, these are;
1. Quality Products
2. Customer Satisfaction.
3. Business Success
As business owners, aren't we suppose to try as much as possible to satisfy our customers? After all, they are the reason why our businesses continue to function. We satisfy our customers with quality products or services so we can have them coming back and most of all, directing potential customers to our businesses. A successful business in my opinion is one which satisfies its customers in customer service, quality products, effective communication, dealing with customer complaints and the list goes on.
On the other hand, there are companies which focus only on making big bucks with no customer service, fake products, lack of communication and the lot. Why am I saying all of these things?
Well, as a newbie to the online business, you want to rank your website and to be part of the internet business community and so as most of us know, to rank your website in search engines especially Google, can really be a challenging task. Some things that one has to do to get good rankings, is to produce quality contents not just to get rankings but to educate potential customers about the products and services you have to offer.
To write quality articles to boost your website is not easy for some of us as we are not talking about 5 unique rich article but 100's of articles. Some of us like myself struggle to produce even 2 articles and so we would want to outsource this task to others who say they will produce quality content for people who are struggling to write articles or people who just want to focus on other areas of the business and do not have the time to write articles. Take it from me, you might be in for the long haul. Stay tuned for the continuation of this Article.
I am Leonard Henry, I am the C.E.O. and Founder of Apptitecture Mobile App Design Solutions. We design and build Mobile Apps for businesses on a global scale.
Continuing on the path of cell telephone business promoting, it is to a great degree a smart thought to put resources into a mobile app to compliment our regular site and mobile friendly site. A few organizations may say well, "I presently have a website and a mobile website so I needn't bother with a mobile application", yet in all actuality, there are such a variety of elements that can be incorporated into a mobile application for you to connect with your clients, which most definitely, a mobile website or a normal site don't have.
Some Features of a Mobile App
We are discussing effective elements like;
1. Push Notifications
5. News Wall
These are just a tip of the ice-burg as it relates to powerful features for a mobile application. It is quite clear that a business utilizing these kinds of marketing strategies will somehow get better results from customers as opposed to those businesses which might not see mobile applications as an advantage to their business.
At the end of the day, our business achievement is subject to clients who will stay steadfast and more so, potential clients. We ought to attempt to keep our clients and find a way to get new clients. This can be accomplished by strategies implemented by us entrepreneurs, to enhance our image. We could take a gander at this as staying in front of the opposition.
The test of running and keeping up a business can be stressing however, great statistical surveying can help us to realize what interest individuals, where individuals invest a large portion of their energy, what bit of innovation they are using and what are the capacities of these apparatuses.
Clients now a days need shopping to be as straight forward and helpful for them so they will channel their focus where they will discover this straightforwardness. If we endeavor to have our business developed, we need to get in touch with reality and stay forward with innovation. Innovation is digging in for the long haul thus we as entrepreneurs simply need to work with it.
I am Leonard Henry, the C.E.O. and Founder of Apptitecture Mobile App Design Solutions. This is a Mobile App Development Business. We also seek Innovative Entrepreneurs who want to start their own business in Mobile App Design and Development.
Advertising your brand by means of a Mobile application can be a colossal support as it identifies with expanded movement to your business, which will bring about potential clients and decent income streams. It permits you to tap into the a huge number of potential clients that utilize their mobile telephones for browsing the web for products and services. This is truly a perfect approach to publicize and showcase your business.
Focus on your crusade, particularly contact details, ought to be planned in light of cell phones. This makes it more compelling and more inclined to be fruitful. Have telephone numbers as links to tap on, and guarantee that any connections you do present lead to relevant pages. Consistently, more people are opening their email on a mobile devices as opposed to laptops and desktops, so make certain to remember this when planning your crusade.
Present your image on the online networking systems like Facebook, Instagram, Flickr and so on. You need your business to be seen obviously. At the point when first beginning your business online networking organizing, adhere to the nuts and bolts and work from that point. Be relevant with your information, make your Facebook fan page stand out with your brand. Foursquare and Twitter are likewise critical informal communication locales to consider.
When you utilize online networking systems administration to showcase your business, ensure you incorporate the connection on your webpage. Interpersonal interaction locales that are exhibited through your business' legitimate site will spare your clients the bother of hunting down you on those destinations.
If you are going to utilize a mobile application for your organization, make certain its substance are valuable and significant. Without a usable capacity for existing or forthcoming clients, nobody is prone to utilize it.
Start by building up a suitable database. Don't bombard your potential customers with loads of emails, be tactical with your approach. One of these approaches could be that you could offer clients the capacity to join online or offer free trials depending on the type of business you are into.
I am Leonard Henry, the Founder and C.E.O. of Apptitecture Mobile App Design Solutions. The is an App Development Business. Visit us at https://www.myapptitecture.com for more information.
There are an extensive variety of flexible showcasing methods for your business brand, yet they all offer basically the same fundamentals. They differentiate in light of their advancement and application. To shape a decision, you have to make sense of what techniques will give the best results in a fiscally shrewd manner.
I am Leonard Henry, the Founder and C.E.O. of Apptitecture Mobile App Design Solutions. We design and develop mobile apps for various businesses globally. We also offer business opportunity to anyone who wants to start their own Mobile App Business with no coding experience. Visit us at https://www.myapptitecture.com for more information.